GETTING TRAFFIC TO YOUR SITE IS JUST THE BEGINNING...
If you have a high volume of traffic, is it benefiting your business?
You may have a substantial level of visitors on your website but they may not be doing what you want - making enquiries and spending money!
THE KEY TO ONLINE SUCCESS IS PERSUADING YOUR VISITORS TO TAKE ACTION IN A PREDETERMINED ROUTE
How do you persuade your potential customers to act?
How do you guide them through your site to your checkout or your contact page?
How do you make your site more profitable and increase your ROI?
MediaGang specalise in conversion implementation.
A strategic plan in combination with our ecommerce stores will generate more sales and increase the return on investment (ROI) for your business.
1 GET INSIDE YOUR CUSTOMER'S HEAD
Understand your customer - know
your customer inside out. We gain a good knowledge of who you are
dealing with, then begin to anticipate how they will approach your site
and what is needed to fulfill to retain them and persuade them to make
a purchase or enquiry. An intuative site focused on your customers
perspective will provide satisfaction and ultimately results.
2 INFORMATION ARCHITECTURE
Usability,
navigation, web design, persuasion copywriting, clear points of entry,
calls to action should be assessed, evaluated, implemented and
constantly refined at every stage of construction. Then, constantly
monitored to ensure your website is functioning to its optimised levels.
3 PERSUASION NAVIGATION
Gently
lead your visitor to action through your website to close the sale,
using expertise to create an environment suited to your customer. The
usablility must anticipate what information users want to see at each
stage in the process. Customers need to feel comfortable at making an
informed decision to purchase your product or service with complete
confidence in your brand and your website.
Through our team of experts we can improve your website conversion rate and help create a new dedicated member of staff working 24 hours a day closing sales and generating enquiries for you. Contact us for a free assesment of your current website.